Search
Melissa Hughes
- Mar 22
- 3 min
The Most Common Decision-Making Trap
Despite the leaps and bounds we’ve made in understanding cognition and human behavior, decision-making is quirky.
Melissa Hughes
- Dec 9, 2023
- 3 min
The Rule of Three
Have you ever noticed how many things come in threes? The 3 little pigs, 3-ring circus, 3rd time is a charm. The brain loves threes!
Melissa Hughes
- Dec 1, 2023
- 4 min
Groupthink: Smiling and Nodding your Way to Defeat
Consensus decision-making sits just on the edge of groupthink, and it's the best way to keep the best brain power ... away from the team.
Melissa Hughes
- Dec 1, 2023
- 4 min
Put a Pencil in Your Mouth... Seriously
We'd all like to think our thoughts and decisions result from a conscious deliberate process. But, research says otherwise.
Melissa Hughes
- Oct 1, 2023
- 4 min
The Power of Psychological Priming
Do you think retailers have the power to prime your brain? More likely than not, it happened the last time you went to the grocery store.