Hospitality success starts in the first five seconds. Learn how guest first impressions, body language, tone of voice, and micro-expressions influence restaurant service, customer satisfaction, tips, reviews, and repeat business—backed by neuroscience and hospitality training strategies.

With every new encounter, you form an immediate impression and another person's immediate impression of you is formed.

From lobby lighting to your team’s tone, learn what your guests are really judging—and how to win them over before they even sit down.