Research

Prevent Cognitive Decline with 3 Simple Habits

It's normal to forget things now and again. But cognitive decline is real. The good news is we can prevent it with simple lifestyle changes

Mind Over Matter: It's not woo-woo science (it's a thing)

Many think of phrase "mind over matter" as a miraculous paranormal construct. Research shows it's much more than woo-woo science.

The 10% Brain Myth - BUSTED

The idea that we only use about 10% of our brain is one of the most prevalent misconceptions about the most powerful organ in the human body

Pleasure Quirks

The brain is wired to maximize pleasure and minimize pain. But the way we experience them is pretty quirky.

How Cognitive Fluency Influences Who and What We Like

As amazing as the human brain is, it's also very lazy. The easier info is to process the more we like it, believe it and trust it.

Do our Names Shape our Lives?

Studies show we gravitate toward occupations and lifestyles that fit our names.It sounds incredibly narcissistic, but the research is clear.

The Science of Surprise

Did you know that surprise is one of our most powerful emotions? The brain lights up with pleasure when we experience something unexpected.

The Power of Psychological Anchors

Psychological anchors influence every aspect of our lives - from perceptions to evaluations to decisions - often resulting in errors.

Unmet Expectations or Magical Thinking?

Our expectations influence our reality as well as our interactions with those around us.