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Melissa Hughes
- Feb 8, 2023
- 5 min
The IKEA Effect: Why We Overvalue Our Own Work
The IKEA effect is a fascinating aspect of our psychological wiring and explains how we tend to place more value on things we make ourselves
Melissa Hughes
- Apr 8, 2022
- 4 min
The Power of Psychological Anchors
Psychological anchors influence every aspect of our lives - from perceptions to evaluations to decisions - often resulting in errors.
Melissa Hughes
- Sep 3, 2020
- 4 min
You've Been Framed!
There is a wealth of research that shows how the way information is framed significantly influences our perception of it.