Greater understanding of how the brain develops gives us a better understanding of why rational thought isn't as automatic as we think.

Feeling overwhelmed, anxious, or stuck overthinking things? You’re not alone. Over 40 million U.S. adults struggle with anxiety each year.

Thanks to advances in neuroscience, we now know that music doesn’t just move us emotionally—it rewires us biologically. The right song at the right time can elevate your performance, sharpen your focus, or soften your stress. Brainwaves actually sync with music, nudging your body into different physiological states. It's like having a remote control for your mood—one that’s shaped like a Spotify playlist.

Peek inside the neuroscience of email overload—how dopamine, cortisol, and multitasking hijack your brain. Learn science-backed hacks to reclaim focus and productivity.

With every new encounter, you form an immediate impression and another person's immediate impression of you is formed.

Whether it’s a hotel, restaurant, or resort, the collective energy of the staff shapes the overall guest perception. Positive emotions are infectious, but so are negative ones. Emotional contagion—the psychological phenomenon where people unconsciously "catch" the emotions of others—plays a profound role in hospitality.

The human brain is wired for story. When you wrap your message in a compelling story—whether you’re serving dinner, teaching students, or giving a Monday morning sales pitch—it sticks. Stories spark sensory regions, emotional networks, even mirror neurons that make us feel as if we’re in the story.

Many think of phrase "mind over matter" as a miraculous paranormal construct. Research shows it's much more than woo-woo science.

Neuroscientists have found an inverse relationship between the amygdala and the neocortex. We don't do our best thinking when we're stressed

You’ve probably felt it—that awful sting when someone just vanishes. No explanation. No closure. Just silence. It’s called ghosting, and while it feels personal, it’s actually deeply neurological. The ambiguity of ghosting fuels self-doubt, anxiety, and rumination. Studies show that unclear endings can actually hurt more than clear rejection because our brains crave resolution. But what’s really happening in your brain when you’re left hanging? The Zeigarnik Effect.

Is your glass half full or half empty? What we pay attention to has great influence over our thoughts, behaviors and brain chemistry.

The 90s is often remembered as a decade of peace and prosperity. Discover how the 1990s sparked a neuroscience revolution. From breakthroughs in neuroplasticity to fMRIs, explore how this pivotal era rewired our understanding of learning, memory, and mental health.

Tipping. It's the little social contract that lives at the end of every restaurant meal. But studies show, it's not just about the service. There are hidden psychological levers that subconsciously influence tipping behavior. Here are six science-backed insights that can help turn good service into generous gratuity.

Have you ever had a "what was I thinking moment?" that you regretted later? Chances are pretty good that you were not thinking at all.

Have you ever walked into Costco planning to buy just one or two things and walked out with a cart full of stuff you don't need? Discover the Costco Effect—how anchoring, scarcity, and priming trick your brain into overspending. Learn the psychology behind shopping smarter.

Music isn’t décor—it’s direction. Before the fork rises or the wine pours, the brain is already responding to tempo, volume, and rhythm. From lunch’s cortisol-driven rush to dinner’s dopamine-rich unwind, music matters more than you think!

Stress is an inevitable part of life. But for some, it’s a major distraction. The good news is there is a simple brain hack to combat it.

Putting pen to paper does more than just record your thoughts. It actually rewires your brain and improves cognition and memory!

Our world is built to flood your brain with fake dopamine. The problem is fake dopamine burns out quickly and keeps you chasing another hit.

Maybe you've dreamed about how happy you'd be winning the lottery. Not so fast... Research shows that material possessions and financial gains only give us a temporary boost in happiness.