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The Zeigarnik Effect: The Science of Ghosting and How it Messes with Your Brain
You’ve probably felt it—that awful sting when someone just vanishes. No explanation. No closure. Just silence. It’s called ghosting, and while it feels personal, it’s actually deeply neurological. The ambiguity of ghosting fuels self-doubt, anxiety, and rumination. Studies show that unclear endings can actually hurt more than clear rejection because our brains crave resolution. But what’s really happening in your brain when you’re left hanging? The Zeigarnik Effect.
Mar 243 min read
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