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Melissa Hughes
- Apr 8, 2022
- 4 min
The Power of Psychological Anchors
Psychological anchors influence every aspect of our lives - from perceptions to evaluations to decisions - often resulting in errors.
Melissa Hughes
- Mar 17, 2021
- 4 min
How Cognitive Bias Tricks the Mind
We'd all like to think that we are rational thinkers and decision makers all the time. As amazing as the brain is, it's also very flawed.
Melissa Hughes
- Feb 25, 2021
- 3 min
Compared to What? The Power of the Contrast Effect
Contrast effect is an unconscious bias that happens when two things are judged in comparison to one another, instead of individually.
Melissa Hughes
- Sep 3, 2020
- 4 min
You've Been Framed!
There is a wealth of research that shows how the way information is framed significantly influences our perception of it.
Melissa Hughes
- Aug 19, 2020
- 4 min
Fundamental Attribution Error: Why We Judge Others Unfairly
Do you ever cut yourself a break while holding others 100 percent accountable? It's fundamental attribution error and we all do it.