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Don't Fall into the Sunk Cost Trap
Don’t Fall into the Sunk Cost Trap – expose how the sunk cost fallacy hijacks smart decision‑making, keeping us stuck long after logic says “move on.” Discover the cognitive bias that makes you stick with bad investments—be it time, money, or emotion—and unlock a neuroscience‑based strategy to break free, cut losses, and step boldly into choices that truly serve your future.
May 243 min read